Ikea’s newest furniture makes Scandinavian design fun again

Ikea’s newest furniture makes Scandinavian design fun again
💡

Why This Matters

Stories like this remind us of the positive change happening around the world, giving us hope and inspiring us to contribute to a better future.
Inside Ikea’s movie studio-size marketing and production facility at the company’s headquarters in Älmhult, Sweden, a corner of a vast soundstage is piled with a multicolored array of what look like props from some fantastical children’s show. There’s a bench that rocks from side to side, a bright blue lamp that hides two transformative elbows in its skinny post, a glass vase with jug ears sticking out from its sides, and a clock on the end of a curvaceous red tube that looks like a worm wiggling its way out of the dirt. [Photo: Ikea] These whimsical items are all part of Ikea’s new PS coll...
Read Full Article at www.fastcompany.com

Original story published by www.fastcompany.com. Peanutlife curates and shares uplifting news to brighten your day.